Television advertising has undergone a remarkable transformation in recent years, with connected TV (CTV) emerging as a powerful channel for marketers seeking the impact of traditional television with ...

Gracenote said that Media buyers can use Content Connect in a range of ways to suit their workflows. They can either directly ...

Production on the upcoming season of MASTERCHEF CANADA begins in Spring 2026 – – Mary Berg, Hugh Acheson, and Craig Wong return as judges for Season 9 – – Home cooks hungry for the opportunity ...

Connected TV continues to see rapid growth projections -- seemingly versus other popular digital media platforms, according to eMarketer. This year CTV will see a 7.7% rise in media time spent per day ...

LOS ANGELES, Aug. 26, 2025 /PRNewswire/ -- ElementalTV, a leading innovator in CTV advertising technology, has announced that it has been selected as winner of the "Best CTV Monetization Platform" ...

We’ve all heard the promise: CTV is the future. It’s the great equalizer, blending digital targeting with the storytelling power of TV. That vision is authentic and compelling, but turning it into ...

RESTON, Va., July 15, 2025 (GLOBE NEWSWIRE) -- Comscore (SCOR), a global leader in measuring and analyzing consumer behaviors, today announced a multi-year partnership with HyphaMetrics, a ...

Roku continues to lead the connected TV device market, with a 37% share globally and 37% share of the U.S. market in Q2 2025 according to Pixalate. The data in the study is notable because it ...

Amazon’s revenue generated from advertising rose 22% year over year to $15.7 billion in Q2 2025, per an earnings statement. The revenue figure beat Wall Street expectations. Executives highlighted ...

NEW YORK--(BUSINESS WIRE)--Today, Amazon Ads and Roku, Inc. (NASDAQ: ROKU) announced a new integration that gives advertisers access to the largest authenticated CTV footprint in the U.S. exclusively ...

Comscore, a leading company in measuring consumer behavior, has formed a multi-year partnership with HyphaMetrics, a Data-as-a-Service firm aimed at enhancing media insights. This collaboration will ...

Amazon and Roku are uniting to give brands what they position as unmatched CTV scale in the U.S. The partnership between two companies that have long been rivals in the hardware arena focuses on ...