When measuring the sales lift of a marketing campaign, 45% of marketers use some form of basic pre-post marketing analysis, according to The Lenskold Group and MarketingProfs 2007 Marketing ROI & ...
Earlier this year, governments around the world imposed travel and business restrictions to slow the spread of COVID-19. Like many people, the world’s atmospheric chemists were anxiously staying at ...
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Pollution-related deaths numbered 1.67 million in 2019, according to a new report led by Boston College researchers. Economic losses were in the billions. Pollution takes many forms in India, ...
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